Today was the most exciting and challenging day of Converge2013. Exciting in that my day was completely full from the moment I woke up until I finally sat down to write this blog. It was challenging for the exact same reason. There were breakout sessions to attend, my own breakout to give (more on that in a bit), four hours of booth duty, many one-on-one consultations about communications in the cloud, and the now infamous Arrow SI customer appreciation party at The House of Blues. If I had time to breathe during all that I don’t remember when it was.
Now, about that breakout that I gave. The title was “Session Border Controllers Unplugged,” but that doesn’t tell the real story of what I spoke about. First, I asked the attendees a series of questions that must be answered before you can decide which SBC is right for you. For instance, are you only looking at SIP trunks? Do you see remote SIP users in your future? How much risk are you willing to accept? After that I did an extensive look at what I see as the major SBC vendors and the products they offer. I compared them by size. I compared them by the redundancy and failover options they offer. I also looked into the different ways they can be applied. For example, do you want Microsoft Lync survivability? Is JITC compliance mandatory? In the end, it’s my hope that the attendees walked away with a better understanding of what Sonus, Acme, Avaya, Genband, and AudioCodes have in common and how they distinguish themselves.
I posted this link in yesterday’s blog, but it’s appropriate here, as well. This is a whitepaper I put together that helps an enterprise understand what they need to think about prior to moving to a SIP architecture. It not only addresses SBCs, but goes into all sorts of different aspects of a complete SIP solution.
I’m All Ears
While I do a lot of speaking at these events, I also spend a great deal of time listening. There are, of course, the breakout sessions I attend, but I’ve also met with many attendees throughout the conference to hear their thoughts about the cloud and how it fits into their long-term communications strategy. Everyone has similar and yet unique stories to tell. Some are looking for a disaster recovery solution. Some want to do a full rip-and-replace while others want a cloud solution that integrates with their existing PBX. Fortunately, the Prism Products unified communications cloud offers all of that and more.
And then there was the Arrow SI party. If you were there then I don’t have to tell you that my company knows how to have a good time. Mat Kearny and Casey Abrams brought the house down with two amazing shows. The venue was great, the food was fantastic, the music was hot, and the joint was rocking. Once again, we’ve raised the bar up a notch that will be hard to beat – although I am sure I will be saying the same thing next year when IAUG goes to Dallas, Texas.
Okay, that’s enough for me. I still have Thursday and my “Undercover SIP” breakout sessions to give. It’s time for me to sign off.